From 2015 – Websites system and social media ADV
Analysis of the communication objectives and restyling needs, analysis of the current state of websites, analysis of international best cases on Social Intelligence. New online strategy for the Camplus websites network, editorial planning and visual assets of the websites (Camplus Hub, College, Apartments, Guest). Online promotion strategy and ADV campaign on Facebook and Twitter including analysis, planning, graphic and editorial development.
From 2015 – Social Media management
New social media strategy, building the fan page and dedicated communities (Facebook, Twitter, Instagram, Youtube, Pinterest), policy and social media management plan. Daily operational management and engagement initiatives aimed at boosting fan base growth and managing CRM in real time.