Fondazione Città Italia
2005 – Gorillart Viral marketing
Gorillart: production of a three episode web cartoon series with a sympathetic gorilla as the protagonist in charge of caring for art and safeguarding cultural heritage. The three episodes have been spread online through viral marketing activities.
2005/2008 – Website and online PR
Designing and production of the Foundation’s website aimed at creating a community of lovers of cultural goods, engaging in a permanent collection of funds for their restoration. Text creation, translations and PR online campaign.