Iren, the best on social media platforms for sustainability
Iren Group‘s Facebook page and Twitter profile are 3rd in the overall ranking of the “Best on social media” on topics of sustainability, content quality and high user engagement (48% on Twitter and 55% on Facebook). The figure comes from the CSR Online Awards research led by Lundquist, which took into account 254 companies in Europe.
In recent years, digital communication on sustainability has played a decisive role for many of Iren’s competing companies, becoming a key factor in the challenge of expanding to new markets. To overcome this challenge, Cultur-e has completely renewed Group Communication Management Facebook, Twitter, YouTube, LinkedIn and Instagram channels with the objective of spreading the culture of sustainability and territorial development through intelligent use of energy and resources.
We didn’t have to wait for the results.