Camplus enhances its Social Branding

Costumer reception, safety and trust, three of the main focuses for their new strategy. The objective for 2017 is to increase and strengthen the Camplus network brand awarenes focusing on the historical values of the Group. Cultur-e is once again given the task of managing their social media channels, in synergy with the new vertical portal based on College, Apartments and Guests, designed by the agency that oversaw its development and recent online publication.

With Facebook, Twitter, Instagram and a campaign of social adv, the actions aim to create innovative “smart & young” styled messages to reach a large target of potential users. First, students and families, but also apartment owners, travelers, stakeholders of social housing and the academic world.