Cultur-e joins the Arsenalia Group. A constantly evolving ecosystem of skills

Creating a constantly evolving integrated ecosystem whose strength results from its complementary skills. With this objective Cultur-e – together with Oblics and...

Read more


In 2007, during the construction of the Brescia-Bergamo-Milan Highway, Cultur-e was appointed to develop its on-line communications.


Real-time Updating to Introduce Citizens to this Great Work

Upon starting the construction work, Brebemi, the company building the new Milan-Bergamo-Brescia Highway, also managed a project to communicate with citizen, local communities and highway users. Besides off-line activities, the idea was to develop a new multimedia communications channel to provide information and real-time updates, as well as promoting the areas traversed by the highway and involving citizens in the development of the new infrastructure by sharing objectives, work phases and future outlook.

Internet Portal and On-line Engagement Initiatives

2007 – Analysis of context, competitors and best international cases, development of an editorial plan and graphic project, initiatives to increase website traffic and raise the awareness of users on the state of the construction work.