Fiore’s Healthy Food on Instagram

A great approach to creative storytelling on Instagram in order to show the creativity, dynamism, freshness and colors of Fiore’s healthy food, a new meeting point in Rome for those who love flexitarian food.

The aim is to increase and strenghten brand awareness and establish Fiore as a referent for new food trends and a healthy lifestyle.

Taking advantage of Social Food to create a community of Social Food Addicts, linking it with the Facebook fanpage, the objective is to involve the most users through images, making them understand the brand’s mission through captions and emotions.