Cultur-e with Fastweb for the launch of the new FastwebPlus portal
A consolidated partnership renewed by new projects: it was 2007 when Fastweb chose Cultur-e as a partner for the launch of its Fastlife magazine, which became the Fastweb Digital Magazine in 2012. This year, the SEO content team of Cultur-e was once again entrusted with an ambitious adventure: the launch of the FastwebPlus publishing hub, with an expansion of the content formats and issues dealt with in the digital and technology world.
Among the strategic objectives of the new editorial project: increase brand awareness with high-level content, improve positioning with SEO compliant content and new formats, generate new leads not only among potential Fastweb customers, but also among the students of the Fastweb Digital Academy.
The offer of content is wide and renewed, with the production of strictly SEO contents of various formats – guides, articles, how-to, news, videos for the YouTube channel and in-depth ebooks – to guarantee exhaustive and timely information in the digital and tech sector.
FastwebPlus, as the name suggests, has something more: it is a project dedicated to both consumer and business users, which sets itself as a reference point for information on new technologies, on the professions of the future and with a focus on the most requested digital skills. The topics range from digital soft skills to office automation software, from digital marketing to the use of social media, to digital creativity and development.
Three keywords to describe FastwebPlus: know, inform, inspire. Cultur-e is the partner who, for 15 years, has been alongside Fastweb to achieve ever higher goals.